A Theory of Information Compression: When Judgments Are Costly

Authors: Watson, Richard Thomas; Plangger, Kirk; Pitt, Leyland; Tiwana, Amrit

Journal: Information Systems Research (2023)

DOI: 10.1287/isre.2022.1163

<jats:p>A Theory of Information Compression: When Judgments Are Costly</jats:p><jats:p>How useful to tourists are thousands of reviews of different five-star hotels in a city on a travel website when the mean rating is 4.5, and all the five-star hotels score around the mean? How insightful are reviews of physicians on a physician review website to potential patients when the ratings cluster tightly around an average for all physicians? Are there costs to the physicians, the patients, and to society as a whole? When all the students at a university score “A” grades on most courses, are there consequences for the university, the students, and potential employers? This paper calls the “clustering around a mean” phenomenon “information compression” and the systems in which it occurs (e.g., universities, students, employers) “judgment networks.” When there is extensive information compression in a system, measures such as ratings or grades have little value for decision makers. When all five-star hotels in a city score an average of 4.5 does it really matter which one a traveler chooses? The paper introduces a way of measuring information compression. It also suggests ways for organiza…

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