Stated Choice Analysis of Conditional Purchase and Information Cue Effects in Online Group Purchase
Authors: Goh, Khim-Yong; Tan, Chuan-Hoo; Teo, Hock-Hai
Journal: Journal of the Association for Information Systems (2015)
DOI: 10.17705/1jais.00410
Authors: Goh, Khim-Yong; Tan, Chuan-Hoo; Teo, Hock-Hai
Journal: Journal of the Association for Information Systems (2015)
DOI: 10.17705/1jais.00410