Ou, Carol Xiaojuan

Ou, Carol Xiaojuan has 4 paper(s) in the AIS Basket corpus on Otero.

1. Guanxi circles and light entrepreneurship in social commerce: The roles of mass entrepreneurship climate and technology affordances — Information & Management, 2022
2. Moving beyond the direct impact of using CRM systems on frontline employees' service performance: The mediating role of adaptive behaviour — Information Systems Journal, 2020
3. Understanding buyers' loyalty to a C2C platform: the roles of social capital, satisfaction and perceived effectiveness of e‐commerce institutional mechanisms — Information Systems Journal, 2017
4. Swift Guanxi in Online Marketplaces: The Role of Computer-Mediated Communication Technologies1 — MIS Quarterly, 2014