Pfeiffer, Thies

Pfeiffer, Thies has 2 paper(s) in the AIS Basket corpus on Otero.

1. Eye-Tracking-Based Classification of Information Search Behavior Using Machine Learning: Evidence from Experiments in Physical Shops and Virtual Reality Shopping Environments — Information Systems Research, 2020
2. Shopping in Virtual Reality Stores: The Influence of Immersion on System Adoption — Journal of Management Information Systems, 2019