Son, Yoonseock

Son, Yoonseock has 4 paper(s) in the AIS Basket corpus on Otero.

1. The Voice of Commerce: How Smart Speakers Reshape Digital Content Consumption and Preferences — MIS Quarterly, 2023
2. The Value of Centralized IT in Building Resilience During Crises: Evidence from U.S. Higher Education’s Transition to Emergency Remote Teaching — MIS Quarterly, 2023
3. Digitalization of Loyalty: Impacts of Mobile Technology on Reward Redemption and Engagement Level — Journal of Management Information Systems, 2023
4. When Loyalty Goes Mobile: Effects of Mobile Loyalty Apps on Purchase, Redemption, and Competition — Information Systems Research, 2020