Zhao, Kang

Zhao, Kang has 4 paper(s) in the AIS Basket corpus on Otero.

1. Time-varying effects of search engine advertising on sales–An empirical investigation in E-commerce — Decision Support Systems, 2022
2. The turf is always greener: Predicting decommitments in college football recruiting using Twitter data — Decision Support Systems, 2019
3. Mining user-generated content in an online smoking cessation community to identify smoking status: A machine learning approach — Decision Support Systems, 2019
4. Early Predictions of Movie Success: The Who, What, and When of Profitability — Journal of Management Information Systems, 2016