Pang, Jun

Pang, Jun has 2 paper(s) in the AIS Basket corpus on Otero.

1. The Persuasive Power of Emoticons in Electronic Word-of-Mouth Communication on Social Networking Services — MIS Quarterly, 2023
2. Effects of conflicting aggregated rating on eWOM review credibility and diagnosticity: The moderating role of review valence — Decision Support Systems, 2012