Du, Rong

Du, Rong has 3 paper(s) in the AIS Basket corpus on Otero.

1. Product Reviews: A Benefit, a Burden, or a Trifle? How Seller Reputation Affects the Role of Product Reviews — MIS Quarterly, 2022
2. Guanxi circles and light entrepreneurship in social commerce: The roles of mass entrepreneurship climate and technology affordances — Information & Management, 2022
3. From boundary spanning to creolization: A study of Chinese software and services outsourcing vendors — The Journal of Strategic Information Systems, 2013