Yao, Xinlin

Yao, Xinlin has 3 paper(s) in the AIS Basket corpus on Otero.

1. The Effects of Featuring Product Sampling Reviews on E-Tailer Websites — Journal of the Association for Information Systems, 2024
2. Know who to give: Enhancing the effectiveness of online product sampling — Decision Support Systems, 2018
3. Dynamic sales impacts of online physical product sampling — Information & Management, 2017