Lee, Gunwoong

Lee, Gunwoong has 3 paper(s) in the AIS Basket corpus on Otero.

1. Consumer Evaluation of Digital Device Innovations: Disentangling Effects of Novelty and Familiarity — MIS Quarterly, 2026
2. Determinants of Mobile Apps' Success: Evidence from the App Store Market — Journal of Management Information Systems, 2014
3. Reservation price reporting mechanisms for online negotiations — Decision Support Systems, 2009